Domain authority is one of the most important ranking factors which is developed by Moz.
In this article, I’m going to talk about what is domain authority, how can you increase it, and factors that influence DA.
I will also suggest you 3 free domain authority checker tools that allow you to check the authority of any site.
What is Domain Authority?
Domain authority is a given number to a domain between 1 to 100.
It’s developed by Moz they rank domains according to their matrix depended on Backlinks, Social Share, Quality of Content, Domain Age and etc.
If a domain has high authority (more numbers between 1 to 100) that have more chance to get a higher ranking in google.
What is Good Domain Authority?
Most of On-page SEO checker tools suggest that a good domain authority number is at least more than 20 but I personally, think a good domain authority should be between 30 to 40.
Which help you to rank in search engine but it’s not easy to get high DA quickly. It takes years to build a better DA site.
Factors that Influence Domain Authority
There are over 100 factors that Moz uses to compute the domain authority of any website.
Here are some given below.
- Numbers of backlinks have on your website.
- Referring to root domain
- Quality of content
- Quality of backlinks
- Social signals
- Age of the domain
- Website loading speed
And many others.
How to Improve your Domain Authority?
There are lots of ways to improve the domain authority of any website.
I am going to share with you some of the important ways which you can follow to increase the DA of your site.
1. Create Quality Backlink
It plays an important role in increasing the domain authority of any website.
When you have links in your pointed to your website, you will see your domain authority getting climb.
So focus on creating more quality backlinks over quantity one high-quality backlink much better than the ten backlinks which are not from good sites.
There are so many ways you can create backlinks such as Guest Posting, Infographic Submission, Blogger Outreach, Broken Link Building and etc.
It’s also true, These days creating a high-quality backlink is harder.
2. Social Sharing
Social sharing is also an important factor in increasing the domain authority of any domain.
You just need to share your blog post on different available social networking sites such as Facebook, Twitter, Pinterest, Linkedin, Reddit, and many more.
You should ask your blogs, readers, to share your post on social platforms that helps to improve your domain authority.
3. Quality Content
As I said before quality over quantity. Now days google looking for more quality content that solves the problem of the searcher.
You should focus on writing a more in-depth over 1500 to 2000 words post and quality article that increases the page authority of your blog.
Page authority represents how good your web pages are.
You can use Media, Images, and Videos within your blog post to make it better.
4. Website Speed
In 2020 website speed is one of the most important ranking factors, it’s also important for better domain authority.
Your website should be load faster that decreases your bounce rate which indicates google visitors liking your site.
You must have to use a responsive and AMP theme to improve your website’s overall speed.
You can see your website load speed using a free tool like speed page insights provided by Google.
It shows you your web pages download speed and also suggests how can you improve it.
5. Age of Domain
The age of a domain really matters when it comes to the domain authority.
Less than a 6-month domain considered new by google.
So it takes time to get high DA and wait at least for 6 months to see better results.
The age of a domain is one of the most important ranking factors.
The pages which rank in the top 10 results are more than 1 or 2 years old.
So be patient and work consistently on your blog, you will see your domain authority increase after two or four weeks.
3 Best Free Domain Authority Checker Tools in 2021
1. Small SEO Tools
Smallseotools is a website provide free useful SEO tools.
They have different types of SEO tools including domain authority checker tool which helps you to check the domain authority of your site.
You simply have to add the domain in the URL box of which authority you want to know.
Once you added the URL now you need to click on the check authority button.
Then, it will show you Domain Authority, Page Authority, and Moz Rank of the URL.
2. SEO Review Tools
It’s also providing free tools like Small Seo Tools and have a website authority checker.
Go to the SEO review tool and enter the website URL then click on the perform check button.
After clicking on this you will see Moz (DA), External links, URL Age and PA.
It’s a free tool and they have also a free backlink checker tool that becomes useful in finding backlink opportunities.
3. Pre Post SEO
Another good website Pre Post Seo to check domain authority.
Using this tool you able to check DA of 10 URL at a once.
You only need to add URLs in the search box and clock on the “check authority” button.
Not will show you DA, PA, Moz rank, Spam score, and No of pages indexed in google.
You can also download the excel report of the URL.
I hope this post was helpful to you. stay connected with this blog to get a post like this in the future.