Keyword research one of the most important ranking factors you should choose the right keywords carefully. Day to day keyword research getting more complicated due to lots of competition. So in this article, I’m going to share with you tips to find profitable keywords for your blog post.
Table of Contents
How to Choose The Right Keywords for Your Website
1: Go For Long Term Keywords
If you really want to rank your blog post quickly in google then long term keywords are the best.
Most of the peoples go for the short term keywords but there are so much competition and it’s not easy to rank in the top 10 results.
Do you now 80% of times people search for long term keywords in Google.
So don’t think you will get less traffic when you will target the long term keywords.
Here are some good examples of long term keywords.
“Cheap hotels in Bangkok”
“Winter clothes for baby girl”
“Online image editing tools for bloggers”
These types of long term keywords rank easily you only have to choose a long-tail keyword and create an awesome blog post.
And you will see your post get higher ranking in google.
Do you know most of the searches happened on google are the local searches.
People search on google to find out local business and service.
Actually, it’s less competitive than the global search and local searchers are also converting in the paying customer.
If you are operating locally then you should have to focus to rank for local keywords.
Because global searches will not add any extra revenue in your business.
You should need to go for this type of keywords for example
“Cheap hotels in Babylon”
“Plumbers in Texas”
“ AC gyms in park street”
I think you would get the ideas that I mean about choosing local keywords.
3: Think like a Customer
If I tell you keyword research is not as useful as like before 3 or 4 years ago.
These days marketers and SEO experts try to find out searcher intense.
That means what peoples will be going to type in search engines like google.
There is so much competition in already ranked keywords. If you go for them chances are you will get less majority of visitors due to heavy competition.
It’s better to know the searchers intense and find new trending topics that peoples are searching.
4: Analysis of Competitors Keywords
Ranking in Google does not only depended on you it also depends on what your competitors are doing.
You should have to analyze competitor’s keywords and also try to rank for targeted keywords of them by creating better content than your competitors.
For analyzing keywords of your competitor you can use a tool like Ubersuggest(it’s a free) tool.
Simply place the URL of your competitor in the search box and click on the search button.
It will show you all Top pages which are driving traffic to your competitor website.
Now you need to click the view button of a particular ranking, page to know the target keywords.
It will show you all the keywords for this page ranking.
Now it’s your turn to use these keywords in your new and better blog post on the same topic.
5: Use Keyword Research Tools
Keyword research tools are one of the best ways to choose the right keywords for your blog post.
They show the average monthly search of keywords with SEO and paid difficulty to get rank in the search result.
There are so many good keywords research tools such as Keyword Planner, Long Tail Pro, Ubersuggest, SEMrsuh and etc.
You can use these tool to get the keywords ideas for your blog post.
I have already written a post on how to use google keyword planner that will help to choose perfect keywords. I recommend you to use SEMrush, it’s one of the best keyword research and SEO tool which help site to rank higher in search results. Click Here to use SEMrush for 7 days of free trial.
Hi, I am Kundan Sharma Founder of this blog Blogging Spark. I’m a passionate Blogger and Digital Marketer. Who share useful content that helps you to build a profitable Blog to make passive income online.